Dumbest Internet Moment of 2007
Fortune Magazine recently announced their selection for the "101 Dumbest Moments in Business" for 2007. Fortunately, for Macy's they've missed the cutoff for this year's competition. Maybe they're counting on 101 dumber things to happen in the next year to keep them off that list too. Nonetheless they've pulled what I think has to be one of the dumbest move in using the Internet as a sales tool.
A few days ago I went online to look for a particular Christmas gift. I knew it was too late to buy it online and expect it to be delivered (at least without paying premium freight) in time for Christmas. I simply wanted to see what various stores had and to check the availability. One of those was Macy's and I was shocked to see this:

Even though it is politely worded and tries to make it sound like they are doing this to benefit the customer it is just dumb in so many ways:
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